The SuccessWorks Team

Laura Crest – Blog Editor, Social Media Strategist

A forward-thinking copywriter, Laura earned her place as the writing assistant for Heather Lloyd-Martin over a year ago, after completing the Success Works SEO Copywriting Certification program. Now, as blog editor of the SEO Copywriting site, Laura thrives on the fresh insights she gleans from her ongoing engagement with other SEO copywriting and content marketing experts.

Recently, Laura had the opportunity to share her own expertise as the featured host of the weekly #PRWebchat, answering questions on SEO Copywriting and Content Marketing best practices.

Laura’s life path to her SEO copywriting and content marketing passion and work was a circuitous one, beginning as a   Michigan State University grad and intern writer/editor for Michigan Natural Resources Magazine. From there, she built a highly profitable resume writing business in Denver, Colorado. A second higher education stint as a graduate student with the University of Washington’s Institute for Marine Studies brought Laura even closer to her calling, writing white papers for non-profits to support her with ramen noodles. She refuses to eat ramen noodles to this day.

All the more hungry for a new challenge, Laura enrolled in several online programs through American Writers & Artists Online. It was there she met and fell in love with SEO Copywriting, through a dynamic presentation by Success Works CEO and Founder, Heather Lloyd-Martin.

Laura was among the first to complete the esteemed and original Success Works’ SEO Copywriting Certification program, now independently endorsed by SEOPros.org, after a full years’ evaluation.

Ever the journalist at heart, Laura enjoys cultivating “web gems” on SEO cppywriting and content marketing as well as sharing her own informed expertise. As the author of the SEO Copywriting.com weekly SEO Content Marketing Roundup, Laura distills the most relevant information about the latest SEO, Search, Social, and Content Marketing news.

Laura loves helping others with her informed insights into all matters concerning SEO copywriting and content marketing. So please contact her with any questions you may have, at laura@seocopywriting.com. She’s more than happy to help you out!

 Amy C. Teeple - Project Manager,Copywriter

With a mom who was a secretary and a dad who was a guidance counselor, Amy felt destined to embrace an appreciation for   proper grammar and research. After working all day with “geniuses who couldn’t write,” Amy’s mom expected her children to have better writing skills. And her dad turned her into a search-engine user (when search engines were called dictionaries, encyclopedias, and card catalogs) with his constant response of “look it up.”

It’s no wonder that Amy found a career in SEO copywriting and marketing. Through her B.A. degree in Broadcast Communications (with a minor in English, of course) to her M.S. degree in Business and Technology Management – and all of the seminars and certifications along the way (including our SEO Copywriting Certification), Amy has fine-tuned her writing and research skills.

Amy took a while to realize that she could actually write as a career. Along the way she worked in retail management and   higher education administration. Although these other fields were not her passion, she gleaned valuable business lessons that she can still apply today. She also honed her writing skills as she somehow became the person who was always given the “writing assignments” of her jobs.

Amy met Success Works CEO and Founder, Heather Lloyd-Martin at PubCon many years ago and stayed in contact through Twitter. Bonding over feeling like relics when discussing topics like print media and 8-track tapes, Amy and Heather began to find ways to work together.

Drawing on her business background and writing expertise, Amy tackles various roles at Success Works from social media assistant to project manager … and, of course, copywriter.

There’s more to Amy than work though. She plays recreational softball, loves to read (romance novels, biographies, and business books), is a strong supporter of cancer research, writes an online column for SDGLN.com, considers herself a newbie runner and cyclist, and loves to travel.

Feel free to drop Amy a line at amy@seocopywriting.com.