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3 ways to conquer your SEO copywriting fears

Is you fear holding you back from SEO copywriting success?
At first read, you may think, “Fear? My fear isn’t holding me back from success.”
I used to think that too. About a lot of things. But ask yourself if any of these statements ring true for you:
“Our home page copy is really spammy, but it’s ranking [...]

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The dark side of Facebook fan pages

Picture this: I’m working away in a cramped London hotel room. I’m there for SES London, along with many other of my geeky SEO friends.
Suddenly, I get a Facebook fan page request from a person who shall remain nameless.
And then I got another. And another. All from the same person.
At the end of the deluge, [...]

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Just hire a content marketing strategist, already!

So, I turned down a SEO copywriting job today.
No, the reason didn’t have anything to do with what the client would pay (the money was pretty good, actually.) Nor did it have anything to do with what I’d be writing about (the content was fairly interesting.)
The reason I turned down the gig was because there [...]

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Does your content piss people off?

A few days ago, my husband and I were watching an ad for Teleflora. It was your typical Valentine’s Day ad – a woman received flowers at work – but they were brown and wilted. She was obviously disappointed. The lesson: If you don’t purchase your flowers from Teleflora, the love of your life may [...]

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Want to be a SEO copywriter? Check out these FAQs.

Ever since I launched my SEO Copywriting Certificate Program, I’ve heard from a number of people who want to dip their toes into the SEO copywriting waters – but they’re not sure if it’s the right career choice for them.
If you’re looking at SEO copywriting as a career choice, here are the 10 most frequent [...]