SEO Copy Manager Richard Hostler talks in-house SEO copywriting

Brookstone SEO Copy Manager and Ironman (he completed the triathlon in July), Richard Hostler takes time out of his work, and workout, schedule to answer our in-house SEO copywriting questions.
Brookstone has such a great “voice” for product descriptions. How was this style developed, and what do you recommend to other in-house copy teams who are trying to determine their company voice?
We’ve come a long way from our early days of selling specialty tools via mail order. Back then, it was [...]

On SEO & guest blogging: A smart talk with Ann Smarty

Today we’re pleased to share our chat with Ann Smarty, founder of MyBlogGuest and veteran SEO and internet marketing expert.
Here Ann discusses how MyBlogGuest works, her current passion for reviving Threadwatch, and her take on guest blogging for links.
You’re well known as the founder of MyBlogGuest. Could you share a bit as to how it works for freelance writers and blog owners?
MyBlogGuest.com was started as a simple forum with the only aim to connect people with one interest: guest blogging. [...]

Social search? Author rank? Terry Van Horne has his word

Terry Van Horne is widely known and esteemed by the SEO and search community for many reasons.
He is held in high regard for championing SEO and search industry standards as the veteran SEO professional that founded SEO Pros. He is recognized as the Director of the not-for-profit Organization of Search Engine Optimization Professionals (OSEOP). He is known for his work with David Harry at the SEO Training Dojo.
Terry is also distinguished by his colorful character, straightforward manner, sharp wit, and [...]

2012’s top 10 SEO expert interviews

For us, 2012 was a year enriched with conversations with some of the best and the brightest in the SEO and search industry. From Jonathan Allen of Search Engine Watch to Jill Whalen of High Rankings Advisor, Eric Enge of Stone Temple Consulting to Dana Lookadoo of Yo! Yo! SEO, our guests generously shared their stories, perspectives, and insights with us.
So here they are (in no particular order): our top 10 interviews with a line-up of illustrious SEO visionaries, experts, [...]

From surviving to thriving: lessons from Sean McGinnis

Today we feature our interview with Sean McGinnis, a highly successful online marketer and trainer who started out his internet marketing career with a simple DVD movie review website in 1999.
Here, Sean shares his experience and the insights he has gleaned through his 14+ years in the internet marketing industry, from how he first started out with his online business to what he did to carve out his market niche in digital marketing training with his launch of 312 Digital.
A [...]