We have re-written most of our current pages. We did a 2nd rewrite this year (tweak) and will relaunch our site in August with copy and design changes. In a year’s time, through our first re-write we increased organic search from 6% of all visits, to 27% of all visits. This is according to Google analytics. The in-house training class with you really paid off.
Mary Strauss VP Marketing , Mainline Information Systems