It’s not a mindless waste! Writing lessons from TV

Television doesn’t have to be a time-waster.

It’s amazing how much we can learn about copywriting from our favorite TV shows. These 7 posts demonstrate that TV doesn’t have to be mindless entertainment. It can help us write better SEO content, too. Enjoy!

Mr.SpockMr. Spock’s guide to out-of-this-world SEO copywriting

Heather unleashes her inner Trekkie to relate Spock’s wisdom to your SEO copywriting needs.

What does “What you want is irrelevant, what you have chosen is at hand,” have to do with SEO copywriting?

Beam into this post to find out!

 

 

What you can learn from informercialsSo how well does your copywriting convert?

In this video post, Heather shows how infomercials create copy that sells.

For one, the scripts are carefully written and designed to build excitement and convert.

But wait, there’s more! (In the post)

 

 

Mad Men guide to online writingWhat Mad Men can teach you about online writing

We can learn a lot from the TV show Mad Men.

“Advertising is based on one thing: Happiness. And you know what happiness is? Happiness is the smell of a new car. It’s freedom from fear. It’s a billboard on the side of the road that screams with reassurance that whatever you’re doing is okay. You are okay.”-Don Draper

Just think about it. Deeply. Then read this post.

 

rp_Stuck-220x180.jpgWhat Girls can teach you about your soul-crushing corporate job

Are you starting to feel like Hannah from the TV show Girls in your own corporate gig?

You’re not alone – and there’s something you can do about it!

Heather offers a plan of escape in this post.

 

A solid content strategy will organize & track content

Content Criminal Minds: Why your content needs a BAU

This is the first in a three-part series by SEO Copywriting guest author Angie Nikoleychuk on how Criminal Minds can improve your content.

In this post, Angie shows you how to set up a Behavioral Analysis Unit for your content based on her behavior-breakdown of the characters.

Investigate this post for more.

 

 

 

Live long and prosper, my friends!

What other tips have you gleaned from your favorite TV shows?

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