SEO Copywriting Top 10: May 28 to June 3, 2014

No Google Penguin updateWas that a penguin you just saw?

Major traffic changes to sites hit by the Google Penguin link-spamming update had some SEOs crying Penguin.

The ever-on-top-of-it Google update guru Barry Schwartz found out otherwise straight from the search giant’s mouth in this week’s top post.

Also, more on Google Hummingbird and how to create an update-proof SEO strategy.

1. Barry Schwartz writes No, Google Says There’s Been No Penguin Update for Search Engine Land.

2. Kathy Klotz-Guest writes 7 Ways to Lighten Up Your Marketing and Generate Conversation for Convince & Convert.

3. Kerry Curren writes Use Search Insights to Improve Your Content Marketing Strategy: 4 Steps for Content Marketing Institute.

4. Annabel Hodges writes Hummingbird & Entity Search for State of Digital.

5. Neil Patel writes How to Create a Search Engine Listing That Engages Trust for KISSmetrics.

6. Chris Ainsworth writes The Top 5 Off-Page Optimisation Factors for Search Engine People.

7. Larry Kim writes Triple Your Click Through Rate for Social Media Today.

8. Michael Gerard writes Outsourcing Content Creation: Agencies vs. Freelancers for Curata.

9. Marjorie Steele writes How to build a Google update-proof SEO strategy for Level343.

10. Lisa Toner writes 11 Ideas to Grow Brand Awareness at Lightning Speed for HubSpot.

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Photo thanks to Ian Wilson.