Comments on: SEO copywriting 101: A guide for clients

By: Quora

Quora — Sun, 14 Aug 2011 18:08:25 +0000

What is the best way to outsource website content?…

This is a great question. Your copywriter reflects your brand, so you want to find a good “fit.”. There are many freelance copywriters – and some of them are more qualified than others – so it’s smart to look around and ask a lot of questions. I rec…

By: Heather

Heather — Thu, 11 Aug 2011 20:53:31 +0000

Exactly. I know so many clients who really do want to hire an SEO copywriter – they just have no idea how to find the right person. Being “selective and knowledgeable” is the smartest move clients can make.

By: Emma

Emma — Thu, 11 Aug 2011 18:19:37 +0000

You spelled out the finer nuances and pragmatic points of the SEO copywriter hunt so splendidly, Heather. As with almost any sort of writing, I think the knee jerk reaction from, well, jerks, is to dismiss writing (or to write it off… wow, I’m on a roll) as a secondary action; something that anyone who can talk can also perform. Not true, by any stretch of the imagination. And SEO copywriting is another extension of a difficult but effective practice that few can do really, really well.

Be selective, be knowledgeable, and seek out individuals at the top of their game.