Hello World!

Wow - after six months in the making - the first SEOCopywriting.com post!My name is Heather Lloyd-Martin, and I’m the CEO of SuccessWorks. Some people may remember me from the RankWrite newsletter a long time ago. Others may have seen me speak at SES, DMA or the PubCon conference. And others may not know who I am - but they’re excited to learn more about SEO copywriting.
Here’s what you can look forward to:
Posts about SEO copywriting best practices and foundational copywriting strategies.
Sure, it’s important to know the general SEO copywriting how-to’s when you’re working on your site (or a client site.) But it’s also important to understand how to create killer text that makes people want to take action. We’ll discuss how to blend the both of best worlds and write high-positioning copy that converts.
Answers to reader questions.We’ll answer your questions and give you the straight skinny on the latest SEO copywriting techniques.
Weekly SEO Copywriting Clinics.Wondering how to give your text more power, punch and persuasiveness? We’ll review one site a week and post our findings on friday. To get your site reviewed, email us at review @ seocopywriting.com.You’ll also be hearing from other members of the SuccessWorks family, including Aimee Beck, Susan White and Detlev Johnson of SearchReturn. Plus, we’ll keep things hot and fresh with the occasional fun guest interview.
Thanks for reading - and tell your friends! This should be a fun ride.
Feb. 8, 2008 at 10:04am By Heather Jump To Story & Comments
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Heather Lloyd-Martin
CEO of SuccessWorks,
is recognized as the pioneer
of SEO copywriting. Her book
Successful Search Engine Copywriting
is considered a complete
best-practices guide to
search engine writing.








Comments
Mar. 1, 2008 at 09:42pm By Scott Salwolke
As someone who reads your work voraciously, I’m looking forward to reading each of your entries. You offer insight in not just getting rankings, but developing copy that turns prospects into customers. Too many SEO people focus either on rankings or link building. A high ranking site doesn’t matter if the copy it contains doesn’t impact readers.
Mar. 2, 2008 at 04:00pm By Heather
Ah, Scott - you’re speaking my language! Thanks so much for the shout-out! we’re still getting going, but we predict this to be a fun (and informative) ride!
Mar. 23, 2008 at 12:23am By DamionKutaeff
Hello everybody, my name is Damion, and I’m glad to join your conmunity,
and wish to assit as far as possible.
Apr. 1, 2008 at 07:33am By Heather
Hello, Damion! Sorry for the delay in posting - I was on vacation.
Welcome to the SEO Copywriting community! We’re glad you’re here!