Happy hump day! I find myself focused on the entertainment industry this week, first with the Grammy’s last Sunday, and now as I anxiously await the return of JasonÂ in the Friday the 13th remake — I’m very excited! You guessed it, I’m an 80s kid and I just can’t help myself when it comes to cheesy horror flicks. We bought our tickets online and we’re rarin’ to go!
So today I thought I’d touch on some entertainment industry marketing news. Enjoy!
- Passion Fragrance teams up with Daytime Soap … here we go again! What’s up with the sudden onset of daytime soaps teaming up with marketing moguls? Campbell’s teamed up with All My Children last fall, and now Liz Taylor’s perfume, Passions, teams up with the daytime show of the same name. Are we seeing a trend?
- And the Shorty goes to … even Twitter has it’s own awards ceremony now! The first annual Shorty Awards will honor users of the 140-character tweet medium Wednesday evening in Brooklyn. I suppose more than doubling your traffic in the last six months of 2008 calls for celebration — and awards, evidently. Will the acceptance speeches be delivered in the form of Tweets?