Search engine optimization in a global financial crisis. That seems to be a common headline these days. It’s no secret that we’re all feeling the affects of the economic downfall. We’re all pulling in the reigns, tightening our budgets, closing our wallets. And we’re all nervous about the uncertainty of what the future holds. But it seems as though there’s a light at the end of the SEO tunnel, according to some. Check it out:
- A recent report by eMarketer, Search Marketing Trends: Back to Basics, suggests that paid search growth will decline from 15.9% in 2009 to 11.3% in 2013. But organic SEO growth is expected to climb from 17.7% to 20.3%, respectively.
- Another rock-bottom month in February as stock markets hit their lowest levels in 12 years. But again, SEO is resiliant. Internet advertising company USA SEO Pros claims to have had one of their best weeks in terms of sales. Another sign that SEO will weather the economic storm?
- According to Mark Jackson of SearchEngineWatch, “Organic search is experiencing some growth…” He says, “more marketers are trying to figure out organic search, which is a good thing.” Yep, sounds like a good thing to me!